Whitney english
Whitney has boot-strapped two businesses to seven figures, has a degree in interior design, has studied management at Parsons in New York City, and has had her work featured in O magazine, The Wall Street Journal and on the Today show. She was featured as one of Country Living's Women Entrepreneurs in 2008 and her company Daily Planners focuses on planners and accessories that are as functional as they are beautiful. Her new book “A More Beautiful Life” provides a simple five step approach to living balanced goals with heart.
Whitney starts at the beginning of your entrepreneurial journey and gives listeners some background to how it all began. She talks about her very first planner, Day Designer and bringing it from idea to reality diving into what that process looked like and how she worked to bring it to market. Whitney touches on the growth of Day Designer from having Day Designer launch in Target to partnering with a licensing company and then selling the company. She talks about then starting over with Daily Planners and the Whitney English Collections and what it has been like to dive into the Whitney English brand. She talks about the designs for her planners and accessories and what the design process looks like and talks about what it is like having had her products and brand in stores such as Target and Anthropologie. She talks through tips for those dreaming of those achievements. Whitney touches on motherhood and balance as well as what she struggles with in her business today. Lastly, she touches on her new book, A More Beautiful Life and the five step approach.
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